1). NO MAS. The handwritten title. NO! MAS!
THESE. With their klutzy lower-case cursive r's and their anemic a's and l's. And they all look alike. Don't you think it is weak design to just scrawl the title across the front of the book? It is weaker still to use that tilty skinny faux-handwritten title typeface - maybe you know the one? I call it Oliver Jeffers Handwriting Corrupted by Barry Sonnenfeld Credits Display Face.
This is the typeface I mean. Oh look, the title forms a star. There wasn't ANY other way to have done that? |
BUT THERE'S SO MUCH MORE...